Square Services was started in 2010 when a group of experienced freelance contractors decided that they needed a “face” to represent their workforce. The company is headed up by Ish who, himself, has years of professional experience hanging on his belt.
When you use a Square Services engineer or one of their specialist trade teams, you can relax in the knowledge that they are fully accredited in their field of expertise, well presented, arrive on time, courteous, knowledgeable and helpful – and that they will get the job done to the highest professional standards.
You can view the Square Services website on www.squareservices.co.uk
The Work Process
We were contacted by Ish, the owner of Square Services, to come up with a logo and corporate identity that he could use to step the brand up to the next level. We sat down together and threw ideas around regarding colours that he liked and agreed that the brand needed to be really clean to stand out from the “cheap” look of competing plumbing agencies.
We worked on a few ideas and then came up with the logo that both us and the client really liked. The idea was to have a square because of the name and then use the first two letters of the word square which also stand for the measurement which the company would use a lot. The idea worked well and we followed this up by creating and printing square shaped business cards and flyers to tie the brand together.
The next phase was to create a website that the company could use to promote their services as well as use as a platform to update with interesting news / content related to their field of trade. We ensured that this was developed correctly and the team trained to ensure that they get the best SEO value out of their postings.